Product Range – Immersive Publishing

17 Feb

Richard Posted in Audience No comments

A portfolio of businesses or a portfolio business?

There is enormous upheaval ahead. All of us are at risk. There are also exciting possibilities for those who can ride the wave of change carefully. Automation, ageing and the changing shape of globalisation and de-globalisation will lead to significant shifts in the coming years. At a recent event, I was intrigued by a conversation […]

20 Jan

Richard Posted in Marketing No comments

Breaking the rules of publishing

“You can’t sell a paperback book for £50!” Our business has broken the rules of traditional publishing since we started back in 2009. The pre-internet model relied on tying up your capital in pallets of books sitting in warehouses. The pre-internet model priced paperback books low and created hardbacks at a premium, with the hardbacks […]